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Our manifesto

We share an adventure with inspired entrepreneurs who wake up in the morning with great ideas. This manifesto also started with an idea. I thought: how can we share that we are total? Anyone can write “we love what we do” – but what makes Muze so unique?

Written by Eyal Talmon, Muze Co-Founder





We’ve grown into a company with more than 15 years of experience. The Muze founders are two childhood friends who became partners after designing many great products together. We made some mistakes in the past – sometimes we took on projects with tight budgets, sometimes we worked on a very tight schedule, but we always prevailed.



As a designer, I’ve realized that one of the most important factors for a successful design process is the designer’s ability to tap into their creative vibrations and be fully in sync with the design brief.



If a designer doesn’t find chemistry with the design brief, it will be tough for her to iterate and push forward. In comparison to a developer who gets frustrated when a bug appears and might attempt to solve it on her own or with her peers, the designer needs to iterate with the product manager until the design works. In other words, designers are animals that live in the unknown creating something out of nothing. This means they need to communicate with the PM on a high level in order to be creative and push forward.



This is why, as founders, our agenda is to accept projects based on our chemistry with the design brief. This chemistry is far more important to us than a financial decision.



As a result, we are able to integrate with the product team as if we’re part of the startup. This way, we all naturally enjoy the design process and even have fun while designing great products together.